Fortunately, there are Instagram automation tools out there that can help you streamline your Instagram marketing without angering the Instagram gods. In this article, we’re going to introduce you to 19 of our favorite Instagram automation tools. Before we get to the tools, though, let’s take a moment to talk about what Instagram automation actually is.

What Is Instagram Automation?

Instagram automation is the process of using third-party software and apps to manage your Instagram account. This could mean scheduling posts, liking, commenting, reporting, and more. Instagram automation is typically done via the use of bots. If reading the word “bot” makes you immediately think of “spam,” you’re not far off. Instagram has been fighting against inauthentic activity from bots for a few years. This has involved shutting down several Instagram automation tools and bots that go against Instagram’s best practices. However, it’s important to understand that not all Instagram automation tools are spammy. In fact, the automation tools used for scheduling posts, finding the right hashtags, and such are excellent ways to automate your Instagram marketing efforts.

Best Instagram Automation Tools

There are several options for Instagram automation tools. It’s true that many of them have the same or similar features, but a closer look at each tool will reveal nuances that let you know which tools are right for you.

What Businesses and Marketers Should Consider When Choosing an IG Automation Tool

As marketers, you are always looking for new ways to save time and effort while still achieving your goals. Instagram automation tools can be a huge help in this area, but it’s important to choose the right tool for your needs so you don’t end up wasting time and money. Key Features:

Centralized communication hub so you can reply to the comments on your organic and paid posts Community management options let you hide and delete comments manually or automatically Optimized reply features with saved replies and “assign to” features Bulk upload posts from your desktop or RSS feeds Publish content immediately or schedule it for later Schedule carousel and Story posts Username tagging and hashtag management

Pricing (billed annually)

Free: $0/month Pro: $79/month Premium: $199/month Enterprise: Custom

Key Features:

Create customized posts for multiple social media accounts Analyze and report your social media content’s performance Organize your social content with a visual calendar Get content suggestions using the content curation feature Upload 500 posts with bulk scheduling Collaboration features to manage your team Access your social media conversations from a single social inbox Manage approval workflows seamlessly Canva integration

Pricing (billed annually)

Professional: $29.75/month Studio: $63.75/month Agency: $127.50/month Enterprise: Customized plan

Key Features:

Targets niche hashtags and accounts Live chat support Target users based on several factors Supports multiple accounts Doesn’t post or comment on your behalf Great analytics

Pricing

Standard Plan: $49/month Premium Plan: $99/month Boost plan + premium: $218/month

Key Features:

User-friendly dashboard that can be customized to suit your niche and industry Smart unfollow to keep your account clean Schedule your content for the best time to post on Instagram Perform 1250+ auto likes and auto follows per day A single direct chat for all accounts

Since this tool deals with auto-following, it’s important to be vigilant with your engagement. Remember, Instagram automation tools should help you, not get you banned. Pricing Infact’s pricing is a bit confusing. There are four modules to choose from (Promo, Direct, Scheduled Posting, and Hashtag Generator), and the price increases with each module you add. If you opt for all modules, here’s the pricing breakdown:

Basic: $72 Advanced: $65 Pro: $56

Key Features:

Dedicated account manager Easy setup Only engages with real accounts based on your target audience Automatically views Instagram Stories of people you don’t already follow Account manager engages with posts that bring in results

Pricing (billed monthly)

Cheapest package: $3/100 followers Most selected package: $5/500 followers Most affordable package: $9/1000 followers

Key Features:

Schedule posts on several social media platforms Find and repost high-quality posts in your niche or industry Search for Instagram users in your niche and automatically follow them Search for high-quality Instagram images and automatically like them Dynamic Hashtags feature to search for related hashtags in your niche Automatically comment using Spin Syntax to customize your messages so they’re authentic

Pricing

Starter: $29.95/month Regular: $49.95/month Professional: $69.95/month

Key Features:

Set goals and define your target audience using niche filtering, language detection, fake account filtering, and more Uses AI to interact with active followers of a target account Dashboard is available in 16 languages Choose the automated functions you want Create a custom list of users you don’t want to interact with

Pricing (1 account) Instavast pricing varies depending on the tools you choose:

Instagram Bot: $15/month Auto DM: $10/month Comment Tracker: $10/month Post Scheduler: $10/month

Key Features:

Auto-follow, auto-like, auto-comment, and auto-unfollow Account targeting Hashtag research Location targeting

Pricing Instazood is another of the Instagram automation tools that offers several different products with their own pricing.

Instagram Bot: $11.99/month Auto Direct Message: $11.99/month Schedule Posts: $7.99/month Comment Tracker: $7.99/month Search Tools: $7.99/month Manual Promotion: $11.99/month

Key Features:

Intelligent targeting system to find the right audience Automated engagement Target users based on hashtags, location, similar pages, language, and more Auto-follow, auto-like, auto-comment, and auto-view Instagram Stories

Pricing Instamber offers several different tools with their own pricing:

Instagram Bot: $10/month Direct Message: $10/month Comment Manager: $10/month Post Manager: $10/month Hot Clients: $10/month Instagram Likes: $7/month Instagram Views: $0.22/100 views

Key Features:

Built-in analytics to identify statistically compatible tags for the best exposure Predetermined hashtag sets to start building your own customized hashtag sets Techniques are compliant with Instagram’s best practices Dedicated customer success manager Smart algorithm detects the best Instagram hashtags

Pricing (billed monthly)

Regular: $59/month Pro: $89/month

Key Features:

Schedule Instagram posts including photo, video, and Instagram Stories See detailed statistics about your Instagram account content and automation tools

Pricing

Personal (one account): $29.95/month Team (up to five accounts): $49.95/month Agency (up to 15 accounts): $99.95/month

Key Features:

Post instantly to multiple Instagram accounts Import images and videos from your Google Drive, Dropbox, OneDrive, or device to share to Instagram automatically Automatically follow/unfollow, direct message, repost, comment, like, and view Instagram Stories

Pricing

Basic: $9/month Standard: $19/month Premium: $49/month

Key Features:

Community of Instagram users to provide genuine engagement on your Instagram account Live chat support Active engagements on content Permanent followers

Pricing InstaHero pricing is based on the type of interaction you’re looking for:

Followers: $3.25/140 followers Likes: $2.99/100 likes Views: $0.99/300 views Custom Comments: $3.99/5 comments

Key Features:

Free landing page so you don’t have to worry about remembering to update your “link in bio” Add a link to your Instagram posts with a click Get reports and analytics showing Instagram metrics like followers, likes, and comments Find your top-performing posts Plan and schedule multiple image posts Add hashtags in the first comment

Pricing Tailwind’s Instagram Plus pricing is $9.99 per account per month. Key Features:

Easy scheduling of your IG carousel posts and stories Visual planner with a drag-and-drop feature for your IG posts Suggested hashtags for your content Insights on the best time to post for optimal engagement with followers

Pricing

Starter: $15/month Growth: $40/month Advanced: $80/month

Key Features

Account scraping feature to build your network and audience List creation of photos, comments, and users for content and audience management

Pricing

Basic: $24/month Premium: $48/month Pro: $94/month

Key Features: AI-powered solutions for targeted demographics Hashtag and user suggestions and targeting Follow, unfollow, and comment liking features Pricing

Starter: $49/month Premium: $99/month

Key Features:

Automatic IG account boosts on followers, views, and likes 24/7 customer support on Live Chat Quality engagement from genuine IG users

Pricing The pricing of Stormlikes is based on the type of engagement you are considering:

Likes: starting at $2.78 per 50 likes Views: starting at $3.98 per 500 views Followers: starting at $5.78 per 100 followers Auto Likes: starting at $31.58 per 50 auto likes

Key Features:

Automated engagement to build rapport with users Data insight on your followers to improve your content and marketing strategies

Pricing

Essential Plan: $49/month Speed Plan: $79/month

When choosing an IG automation tool, you want to take the time to evaluate the value it will provide for your business. 

Automation Features for Publishing 

Publishing is the most basic Instagram automation feature. Automation tools for Instagram should, at the very least, allow you to schedule posts in advance. This way, you can take the time to create high-quality content without worrying about when you will have time to post it.  In addition, some Instagram automation tools will also help you optimize your posts for maximum engagement. For example, they may help you choose the best time to post based on when your audience is most active. Alternatively, they may help you choose the best hashtags to use so that your content is more likely to be seen by people who are interested in what you have to say. 

Automated Features for Engagement 

Engagement is another important Instagram automation feature. Consider the automation tools that can help you like and comment on other people’s posts, as well as follow and unfollow other Instagram users.  Some Instagram automation tools will also help you track who has liked, commented on, or shared your posts. This information can be valuable in helping you to understand what type of content your audience is most interested in.  Finally, some Instagram automation tools also offer the ability to send direct messages to other Instagram users. This can be a great way to build relationships with other Instagram users, as well as promote your product or service. 

Pricing Options Including Free Trial

If you aren’t sure whether an Instagram automation tool is right for you, it’s important to consider the pricing options. Many Instagram automation tools offer a free trial so that you can try out the features before committing to a paid subscription.  Moreover, several IG tools offer a pay-as-you-go option, which can be a good choice if you only need to use the tool for a short period.  Finally, some Instagram automation tools offer a discount if you pay for a year’s worth of service upfront. This can be a good option if you are sure you will be using the tool for an extended period. 

Instagram Automation Tool Reviews

Reviews are a great way to get an idea of what other people think about an Instagram automation tool. When reading reviews, it’s important to keep in mind that not all reviews will be positive. However, if you see a large number of negative reviews, that may be a sign that the Instagram automation tool is not right for you. This is especially true if the negative reviews mention the same issues. 

Adherence to Instagram Terms of Service 

The importance of this Instagram automation tool feature cannot be overstated. Instagram has strict rules about what automation tools can and cannot do. If an Instagram automation tool is not updated to keep up with changes to the Instagram platform, it may stop working properly, which could lead to your Instagram account being banned. 

Compatibility With Other Social Media Platforms 

The purpose of automation is to make your life easier, not to make it more difficult. Instagram automation tools that are compatible with other social media platforms can save you a lot of time and effort.  For example, if you also use Twitter, look for an Instagram automation tool that allows you to cross-post your content to both Twitter and Instagram. This way, you only have to create your content once, and it will be shared on both platforms. 

The Kind of Followers of Your Instagram Growth

While new followers could be good, they might not be the most active and ideal Instagram users that you’re looking for. In fact, you want to ensure that real followers are active and will engage with your content. The Instagram growth tool you use should bring in high-quality, targeted Instagram followers that will be interested in what you have to say. Additionally, the Instagram automation tool should help you to avoid getting fake followers.  You want Instagram users that will regularly like, comment, and share your posts. These are the Instagram users that will help you to grow your account organically.

Wrapping Up

Instagram is a fantastic platform for building your business. It allows potential customers and collaborators to see what you do and learn about your brand’s unique offers. They are also able to get a good sense of your market position as they see how your long-time followers engage with your account. Your Instagram posts have a lot of promise for reaching new customers, but you need to be smart about the way that you manage your influencer business. Using one or more of the Instagram automation tools on this list will help you stay on top of your Instagram marketing while developing authentic relationships with your followers, attracting more followers, and expanding your reach.