Not sure video marketing is for you? Consider this: 68% of marketers say video has a better return on investment than Google Ads. Not only that but:
86% of video marketers use video as a marketing tool. 84% of video marketers say video helps them with lead generation. 80% of video marketers say video has directly helped increase sales. 88% of video marketers say video gives them a good ROI.
You can’t really argue with video marketing statistics like that. So, without further ado, let’s dive into this list of our favorite free video creators so you can get started creating amazing video content to grow your business.
15 Best Free Video Creators to Nail Video Marketing in 2023:
15 Best Free Video Creators
There are tons of free video creators out there, but they’re not all created equal. Not all of them will be able to help you create the high-quality videos you’re going to need if you want to share your videos on your website or across social media platforms. Many of the free video creators on our list offer more than just the basic features you need like splitting videos, adding titles, and putting your video to a soundtrack. These platforms also include the advanced video editing tools you need to make your video marketing really pop. Quick Note: Some of the tools on our list provide free trial versions but might require an upgrade to a paid version to access all of the features or download your videos in a certain format. We’ll make a note of the paid plans for each, too.
Conclusion
Now you have 15 free video creators to choose from, each with its own unique set of features. Since the video creators on our list are free or have a free trial, you can test each of them to figure out which platform has the features that will work best for your brand. Select Features:
23M+ premium HD videos and photos from Getty, Shutterstock, and other top-rated royalty-free video sites 5-star customer support team Options to upload your own videos, photos, and music
Pricing: The free plan includes up to 5 projects with share links on social and access to premium clips. There are three paid plans starting at $25/month. Select Features:
1.8 million animations, images, and video clips HD 1080p resolution (with paid plans) Commercial usage rights (with paid plans)
Pricing: The free plan includes a single user, access to 1.8 million images, video clips, and animations, and unlimited exports. Videos created with the free plan will include the Biteable watermark. Paid plans start at $49/month. Select Features:
Large library of images, photos, video clips, music, templates, and fonts Unlimited video creations Customizable templates
Pricing: The free plan includes unlimited video downloads, 50 music tracks, 3 fonts, 30 color swatches, standard quality video, and Animoto branding. Paid plans start at $8/month. Select Features:
iStock integration for high-quality stock images Facial recognition, filters, effects, and auto-cropping Professional auto-editing ability
Pricing: Magisto offers a 7-day free trial. Paid plans start at $4.99/month. Select Features:
Nearly 67,000 templates Largest collection of mockups on the internet Download as many mockups, logos, design templates, and videos as you want
Pricing: Placeit offers a free plan. Paid plans start at $7.47/month. Select Features:
Hundreds of special effects to choose from Create as many movies as you want Create videos from scratch or using one of the platform’s customizable templates
Pricing: Kizoa’s free plan lets you create videos up to 1 minute long with standard resolution (HD 1080p) and includes 1GB of storage. Paid lifetime plans start at 29.9€. Select Features:
Shoot handheld time-lapse videos in motion Smooth out your video for cinematic quality with automatic stabilization Speed up your hyperlapse to be up to 12 times the speed Share your videos seamlessly on Instagram and Facebook or save them to your camera roll
Pricing: Free app Select Features:
Browser-based, drag-and-drop video creation Over 1.3 million free media objects Add subtitles to your videos – or generate them automatically
Pricing: Moovly’s free plan includes more than 1 million free stock assets, 20 personal uploads, and publishing to YouTube, Vimeo, and more. Paid plans start at $33.25/month. Select Features:
Over 1 million pieces of stock media, including videos, images, and music tracks Make videos on any device, including Chromebook, Windows, Mac, and mobile Create once and publish your videos to YouTube, Instagram, Facebook, and more
Pricing: WeVideo’s free plan includes drag-and-drop templates, 5 minutes of publishing time per month, screen and webcam recording, and voiceovers so you can create podcasts, videos, and GIFs. Paid plans start at $4.99/month. Select Features:
Editable presets for easy keyframing Motion tracking for a smooth video Drag and drop creative transitions, filters, titles, and even motion elements Audio ducking to create professional-level audio blending
Pricing: Filmora offers a free trial. Paid plans start at $19.99/year. Select Features:
1,000+ pre-made templates Animated texts, funky widgets, dynamic overlays, intros/outros, and more Royalty-free videos, music, photos from 1,000,000+ stock assets
Pricing: FlexClip’s free plan includes 1 stock video per project, 12 total projects of up to 1 minute each, and 480p SD downloads. Paid plans start at $5.99/month. Select Features:
Create horizontal, square, and vertical videos Save the scenes you use most and add them to any of your videos Wide range of high-quality images, object styles, and animations
Pricing: Wideo’s free plan includes branded videos of up to 1 minute in length and access to 10 video templates. Paid plans start at $19/month. Select Features:
Video editing functionality like trimming, cutting/deleting, merging, and speed adjustments Timeline features to easily sync sound and video Tons of filters and effects
Pricing: InShot is a free app. The Pro version starts at $3.99/month. You can get a full year for $14.99 or pay $34.99 for lifetime access. Select Features:
Powerful HTML5 engine for seamless performance on optimized browsers Tons of professionally-designed templates Large collection of animated characters, properties, BGs, icons, images, videos, and more 4K video quality
Pricing: Animaker’s free plan includes five downloads per month (watermarked), 10 GIF downloads/month, and a few other things. Paid plans start at $10/month. Select Features:
Create videos by mixing your own images, videos, and music Simple to use video editor with drag and drop interface Share videos forwarding a link or embedding on your web pages
Pricing: Masher offers a free trial. The paid plan is $2.99/month.
