16 Influencer Marketing Trends That Will Shape 2023
After the pandemic during which brands found themselves scrambling to update their marketing and advertising campaigns to resonate with an audience suddenly stuck at home, 2023 offers tons of promise. Not only have businesses learned that they could operate virtually, but more and more consumers have turned to the internet to meet their eCommerce needs. And, since several traditional marketing methods were incompatible with the effects of a global pandemic, brands sought out content creators and influencers who are adept at creating reactive content....